MAKE BETTER BRANDED VIDEO ADS WITH FLOWSAM®
It’s proven that pre-tested ads perform better than non-tested ads. Flowsam® is the World’s first AI based video brand performance pre-testing insights tool. Made for marketers, by marketers.
SAVE TIME & MONEY WITHIN MINUTES
Flowsam® is the perfect pre-testing tool made for any marketing department or creative agency working with video as a part of the marketing eco-system.
With flowsam you will make you decisions on data! Just upload your video ad, tag your brand cues and flowsam will deliver you detailed and actionable insights within minutes for you to optimize your videos – before you spend (and waste) money on media.
1. Upload
Upload your video and let flowsam analyze it
2. Tag
Tag your brand cues (logo, comms etc.)
3. Analyze
Deep dive in your analysis insights report
4. Share
Share the interactive report with your team
TEST YOUR BRAND CUES, FRAME BY FRAME
What does good look like?
Get to know the optimal brand metrics in your video ads, and know exactly what drives the consumer attention.
With flowsam, you can say goodbye to time consuming and costly pre-testing of video ads. Instead you can now put your brand cues at the test – and get results within minutes.
Consumer attention, frame by frame
Leveraging artificial intelligence, neural networks and machine learning, flowsam combines consumer attention predictions with object data and your story brand cues to analyze and calculate your brand exposure, the consumer brand attention and the overall brand performance in your video ads.
Frame by frame you will get exact insights, so you can make decisions based on data to improve and optimize your ads, before spending budget in media.
In depth frame by frame performances with flowsam brand performance graph
Brand performance / second
PRE-TEST AND COMPARE
Pre-testing with flowsam® gives you the insights you need for building your brand across your video marketing eco-system.
Compare video performance with previous videos (your norm) and benchmark against your own industry*.
* benchmarking against industries may not yet be available in your specific industry
FLOWSAM® – AN IMPACTFUL TOOL IN YOUR EFFORTS OF SECURING CONSUMER- AND BRAND PERFORMANCE DATA.
Play video to see how flowsam® eye gaze prediction compares to eye tracking with real people.
FROM ANIMATICS TO TVCs & SOCIAL MEDIA EDITS
Production of video ads is costly. Pre-testing used to be, but not anymore. Flowsam® is designed for the full creative process of production. Cost efficient and with a reduced time to market.
Generate your own pre-testing data and insights with access 24/7.
PRE-TEST YOUR ANIMATICS
Pre-test your animatics before going into production. Adjust if needed, and pre-test again, until your storyline and brand performance is fit for shooting.
PRE-TEST YOUR TVCs
Pre-test your TVC / master hero video ad after post-production. Use your seconds in your TVC wisely, adjust accordingly to the flowsam insights, and pre-test again until you are completely satisfied with the results of your brand performance and length.
PRE-TEST YOUR SOCIAL MEDIA VIDEO EDITS
Pre-test all your social media video edits. You have a lot to win when you pre-test your social media video edits with flowsam. One size does not fit all!
ANY VIDEO RATIO,
ALL MAJOR BROWSERS
Flowsam® works with any video ratio from 16:9 to 9:16 (and in between) and in all major browsers – no need to install any software.
PILOT WITH US:
LET’S FIND YOUR OPTIMAL BRAND- & AD PERFORMANCE
Getting short term clicks and likes from your video ads is great. But do they contribute to your long term brand building?
We are looking for brands who want to participate in the journey of finding the perfect balance between brand performance and ad performance. What is working for your video ads? And what is not? What is your optimal combination of brand cues: Category, product, comms or use of logo? Or something else?
You will get free access with unlimited video pre-testing in flowsam for 3 months, where we will do all your video brand cue tagging for free. All you need to do is give us access to your corresponding ad performance data from the pre-tested video ads. Once we have enough data, we will do the data mining to find the perfect balance between your long term brand performance and your short term ad performance.